RAMSEY, N.J. -- Cooking has always been a topic of conversation for Ramsey resident Rosa Fasolo who said growing up in an Italian family in Elmwood Park meant food was a huge part of every discussion.
"My mother is an excellent cook -- I call her a 'Jill of all Trades' -- and likes using recipes handed down from generation to generation," said Fasolo. "She always had a knack for the craft and wanted to do something more with it, beyond her own kitchen, for as long as she could remember."
This past fall, Fasolo's mom, Cynthia, along with Fasolo's fiancé Michael Eichman, were talking around the dinner table one night "discussing life, hardships, financial struggles and the good things that could come.” The three decided to try out an idea that would put their combined backgrounds and knowledge in business, food, hospitality, marketing and management to good use. The result: Eat My Balls , a gourmet food truck, specializing in Sicilian Arancini (rice balls), one of Cynthia's famous recipes.
The three launched the business in August and though they're not as busy as they were during the summer months, the truck continues to be a hit thanks to its tongue-and-cheek approach, a no-nonsense gangster style motif and an infamous Italian motto of "Don't Break'a My Balls."
"We've been turning a lot of heads, taking a lot of orders and getting an overwhelming response of support," said Cynthia. "Not only do we specialize in authentic homemade Sicilian rice balls but we took it to the next level and also serve up a variety of sizes, stuffed with different flavors to please any palette including broccoli-cheddar, sausage-pepper-onions, buffalo-chicken and blue cheese and crab cake ball." That includes custom tailoring menus for private events.
The three recently became members of the N.J.Food Truck Association which has heightened their visibility throughout the state.
Added Rosa: "Our once 'dinner-talk' idea has been brought to life and we are beyond excited to get on the road and see where this new journey will take us."
Go to www.eatmyballsnj.com/ for more information.
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